Use font to create readable and aesthetically appealing text that clearly communicates your message.
Check out A Pocket Guide to Master Every Day’s Typographic Adventures for a general overview and advice.
Typeface or font?
Font: a complete set of characters in a particular size and style of type. This includes the letter set, number set and all the special characters.
Typeface: typeface, type or font family contains a series of fonts. For instance, Times Bold, Times Italic and Times Roman are actually three fonts, even though people refer to one entire font family as a font.
Text in above image:
Find fonts & try combinations:
Combine fonts to establish hierarchy
Hierarchy is important in design as it: